February 8, 2012

Sun Trust Bank and the Coca-Cola Stock

Coca-Cola and the SunTrust Bank Underwriting Fee

I'm reading the Sun Trust annual report and I realized that many, if not most, of you are probably unaware of the Sun Trust connection to Coca-Cola and how it gave rise to one of the greatest investments in history.  (As many of you know, we used the Coca-Cola direct stock purchase plan and dividend reinvestment plan to teach my youngest sister about stocks when she was a child.) When Coca-Cola went public in 1919, the underwriting was handled by two institutions, one connected to J.P. … [Read more...]