Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory

Star Trek Captain Kirk

Jesus Christ vs. Captain Kirk: A Study of Mental Models (or “A Modern Example of Binary Beliefs and Cognitive Dissonance In Everyday Western Culture”)

The odds are good you won’t read this entire post.  The reason?  It has to do with confirmation bias.  If you think what I am going to say conflicts with your belief system – whether you are a scientist or a Christian – you won’t finish it to avoid cognitive dissonance even though you aren’t…

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Mental Model by Joshua Kennon

Mental Models: Hobson’s Choice, Morton’s Fork, and Buridan’s Ass

Mental Models: Hobson’s Choice, Morton’s Fork, and Buridan’s Ass Hobson’s Choice: A free choice in which only one option is offered; i.e., “take it or leave it”. Morton’s Fork: Is a choice between two equally unpleasant alternatives (in other words, a dilemma) or two lines of reasoning that lead to the same unpleasant conclusion.  It…

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Mental Model by Joshua Kennon

Mental Model: The Revolution of Satisfied Expectations

Mental Model: The Revolution of Satisfied Expectations The Revolution of Satisfied Expectations: “Research conducted by Daniel Kahneman of Princeton University, and by others who have come to approximately the same conclusion, shows that most people judge their well-being not by measuring where they stand but rather based on whether they think their circumstances and income…

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Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory