Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory

Why Don't People Realize You Can Own Real Businesses Just Like a Video Game

Why Don’t People Realize You Can Do This In Real Life?

During college, one of Aaron and my closest friends made a comment that still haunts me to this day.  I was explaining that if you own a share of The Coca-Cola Company, you actually receive a proportionate cut of the company’s profits on every single can of Coke sold.  This makes sense, after all … if a business is divided into 100 shares outstanding, and you own 1 share, you own 1% of the company.  If you own all 100 shares, you would own the entire business and get all of the profit, right?  For me, this falls into the, “We hold these truths to be self-evident” category.

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Mistwalker Studios Might Just Eclipse Square Enix - Blue Dragon

Mistwalker Studios Might Just Eclipse Square Enix

For a long time, I wanted to be a video game programmer.  When I was still in elementary school, I saved up the $200 or so dollars for an entry-level version of Microsoft Visual Basic, went to trade shows to buy software on 5″+ floppy disks, and worked on creating my own version of the original Legend of Zelda in Microsoft Basic.  At some point, however, my obsession with finance overcame everything and the idea of sitting in a skyscraper, reading stock reports, and compounding money for the sheer joy of building something eclipsed the video game dream.

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Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory