Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory

Data Driven Decisions Can Help End Negative Feedback Loops

Data-Based Decisions Are the First Step to Escaping Negative Feedback Loops

Shortly after Blue Fairy gives life to the eponymous wooden puppet in the 1940 classic animated film Pinocchio, she instructs him that he must, “Always let [his] conscience be [his] guide”.  Were she a rationalist, she might have added an important addendum: “And make decisions based upon objective, high-quality, third-party-recorded data to remove your own bias as much as possible…

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Eduard Derule/Shutterstock

Mental Model: The Culture Code

After writing about using words to your advantage in life and business, I began thinking of one of my all-time favorite mental models.  It comes from legendary marketing psychologist Clotaire Rapaille, who wrote about it in his treatise “The Culture Code“. Before we get into that, let me say that Dr. Clotaire Rapaille caught my attention so…

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McCormick Annual Report 2015

An Accounting Homework Assignment for Those of You Who Want to Learn to Analyze Businesses

I get a lot of requests for real-world examples or homework assignments that have to do with some of the more important investing concepts.  This morning is your lucky day if you’re fairly new to the finance game and want to give diving into SEC filings or annual reports a try.  Here’s a (fairly) easy introduction to how things can appear better, or worse, than they really are.  Ready?  Let’s go.

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Pepsi vs. Coca-Cola Investment Returns

Pepsi vs. Coca-Cola Investment Returns Over My Lifetime

When Aaron and I were at the World of Coca-Cola in Atlanta, we thought about buying our niece and nephews some gifts from the retail store but ultimately decided to give them something more valuable: Stock.  We’ll make another transfer to the custodianships I setup last year, modeled partly after the one we established for my youngest sister more than a decade ago.

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Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory