Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory

Wendy's Hot 'n Juicy Dave Cheeseburger

Wendy’s Brilliantly Relies on Mental Models from Psychology to Reinvent the Classic Wendy’s Cheeseburger

Wendy’s recent commercial introducing the remade cheeseburger named after founder Dave Thomas is one of the best examples of marketing and psychology I’ve ever seen.  It’s brilliant; mental models applied in a constructive way.   I’m not going to take the fun out of it, but be on the lookout for some of the clues…

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Living with the Land Greenhouse Attraction at the Walt Disney World Resort Epcot Theme Park

Disney’s Living with the Land Epcot Greenhouse Can Grow 35,000 Tomatoes from 1 Tomato Plant in 16 Months and Produce 9 Pound Lemons

One of the coolest, and most thought-provoking, experiences of The Walt Disney World experience thus far is the greenhouse ride at the Living with the Land attraction in Epcot.  By focusing on renewable farming techniques and applying best-practices in technology, the researchers and scientists that work in this facility have been able to dramatically increase…

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Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory