Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory

Interracial Marriage Gay Marriage Equality

Mail Bag: The Politics of Anti-Gay Chick-fil-A, Brand Equity, and Personal Expression on the Job

In the post this morning about Brands and Brand Equity, I mentioned the Chick-fil-A scandal in passing; particularly how it has experienced a 50% drop in brand perception over the past few weeks as the scandal unfolds.  One of the questions was too expansion to deal with in the comments thread so I put it…

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Kennon-Green & Co. Global Asset Management, Wealth Management, and Investment Advisory