Kennon-Green & Co. Global Asset Management, Wealth Management, Investment Advisory, and Value Investing

The Smell of Brut Cologne Reminds Me of My Grandfather

Tonight, I reorganized the master bathroom at home and came across several bottles and products of Brut.  The company, once a luxury brand, has become one of the cheapest two-buck-chuck colognes in the United States and sells for a couple dollars at Wal-Mart.  Although I’m normally known for my obsession with high-end fragrances, even going so far as to special order scents from overseas and paying hundreds of dollars per ounce just to sample a new perfume house offering, this infamous brand still sits proudly on my shelf along with the most expensive and exclusive fragrances in the world. Why?  Because it reminds me of my grandfather.  It was his cologne of choice and the moment I smell it, I’m instantly transported back to my childhood.


Mail Bag – How Did You Arrive at Your Conclusion When You Said Homosexuality and Heterosexuality Are Morally Equal? An Introduction to Decision Tree Theory

You all just love writing me about this topic, don’t you? Wow. Okay. I’m going to use it as a way to explain how I process business strategy and investing decisions, too, though because, frankly, that is what I’m in the mood to talk about right now and I can introduce you to the idea…


Unwarranted and Unfounded Assumptions Are the Enemy of the Rational Thinker (And Your Investment Portfolio)

Many of the Problems In Your Life Are Due to Your Assumptions One of the biggest secrets to success in life and business is to always check your assumptions.  Whether you realize it or not, you are full of assumptions.  You walk around every day, all day, making assumptions about people, places, political parties, institutions,…