Mental Model by Joshua Kennon

Mental Model: Cui Bono

Mental Model: Cui Bono Lucius Cassius Longinus Ravilla was a famous Roman judge, who, according to Marcus Tullius Cicero, was regarded as an “honest and wise” man.  He was known for a habit of constantly asking the question, “Cui bono?“, which roughly translates into “who benefits?”. In a crime or a political scheme, Lucius Cassius…

Mount Olympus Awards X-Factor Varsity Jackets for Marcus Canty

Tonight, 13 to 18 Million Viewers Watched Marcus Canty Share the Stage with Mount Olympus Awards Varsity Jackets and Varsity Letters During the X-Factor Live Show

Last week, Simon Cowell’s new show, X-Factor, called one of my companies, Mount Olympus Awards asking if we could outfit the varsity jackets for Marcus Canty’s performance of Bobby Brown’s hit “Every Little Step I Take” on tonight’s live show.   Most of the time, letterman jackets with custom chenilles take 4 to 6 weeks, but…

Mental Model by Joshua Kennon

Mental Model: The Hundredth Monkey Effect

Mental Model: The Hundredth Monkey Effect In social evolution, there is a mental model that describes the moment that knowledge, behavior, or belief reaches a tipping point (when the “100th monkey” is added), and instantaneously spreads throughout society so that it reaches the rest of a population without being taught, becoming common. The original research…